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What is Cool?

What is Cool? One of my three criteria when I design a piece, is that it must be cool. I'm always trying to find a good definition of what is cool, and of course it doesn’t exist. Just like magic,

Ruti's 9th Anniversary

Happy Anniversary Ruti is nine. Yes, one year short of a decade! Where do I start? This weekend I spent some time alone to reflect. Each anniversary, I do some soul searching and try to assess wher

Houndstooth Jacquard Collection

The Most Coveted Item of FW18 When I saw the first sample of Houndstooth Jacquard it was love at first sight. It was perfect. However, I wasn’t sure that my clients would like it as much as I did.

3 Piece Suit: Reinvented

The 3 Piece Suit: Reinvented I'm sure you don't think of Ruti when you think of a 3-piece suit. But I needed one, I wanted one! And I couldn’t find one that I loved. So I designed it. I created a s

Ruti Women's Collective

Since Ruti's inception, one of the biggest gifts I've received over the years is meeting outstanding women. Smart women, inspiring women - so talented, unique, and modest. I naturally started to intro

Office Sports

Office Sports For when you need a smooth transition into the work week... Meet Francesca and Clark: A sporty-cool suit that's office appropriate. It's my secret weapon for a Monday boost!

New Black and White Suits

You asked. We kept our promise. Last year, our suits in black and white sold completely out in a matter of days. We promised that they would be back and better than ever. They've just arrived to our

In Love With Flowers

I'm in Love with Flowers - But Addicted to Wearing All Black I'm in love with flowers...but addicted to wearing all black. So I asked an artist that I love to draw my favorite flowers, and cut mysel
It's still the absolute best layer for a chilly night over jeans, tailored pants, or even leggings. Whether you are hitting the road, or flying the friendly skies, you'll be doing it in supreme comfor

Pre-Fall 2018 Collection

Even though summer is in full swing, my Pre-Fall season starts now! I dedicate this season's collection to my amazing customers, who gave me practical and creative feedback in my recent survey. Many i

Just before Pre-Fall...

If you are an early adopter (like me!) and must see everything first before everyone else - pre-fall was designed for us, and the Parker Dress is the ultimate pre-fall style. It's a fun dress that

For The Travel Minded

I hate packing. There, I said it. But I do love traveling, which means I follow every piece of advice I can find on packing light enough to avoid those extra baggage fees! (Traveling light is more fun

Adriatic Blue Collection

To all women who love the ocean: this one's for you. My inspiration of the season started with the desert. I craved the sun during the cold nights, and as the days got warmer all I wanted was the&nbs

Spring is a Feeling

To all the women who love spring as much as I do... I couldn't be happier to share the fruits of my labor for the season I love the most. I’m sure there are many people who especially love spri

Jumpsuits for All

If you think jumpsuits should be reserved for daring fashionistas, read my three favorite parts about them:   - It's easy to wear. No need to find a matching top or pant.- It was originally

My Weekend Uniform

My Carefree Uniform for the Weekend I received a note from a client who asked me to make my Marlon Sarafan Dress again, because it's her weekend uniform. So, first of all thank you! It's so fun for

How a Collection is Born

How a Collection is Born How is a Collection born?Like a baby.At the beginning it hurtsAfterward it comes outAnd everyone is happy,And suddenly --Wow -- it's great!He walks on his own.How is a collec

Matching Sets: Yay or Nay?

I'll admit that for years I was against wearing sets. I thought they were just too boring. Then one day a client of mine convinced me to try one out and when I did I was surprised by how much I actual

The Missing Stripe

When we designed the spring collection, I decided we needed to give stripes a little rest. But when all of the samples arrived, I felt something was missing. There's something about stripes that adds

The Lady in Red

  Since I was a child, my grandmother who was a real fashionista always told me that red was my color. As many times as she said it, I just didn’t listen. Who takes fashion advice from the
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